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Ecommerce in Emerging Markets

Posted by trinda On February - 3 - 2014

Global B2C Ecommerce Sales to Hit $1.5 Trillion This Year Driven by Growth in Emerging Markets

According to eMarketer’s latest forecasts, worldwide business-to-consumer (B2C) ecommerce sales will increase by 20.1% this year to reach $1.500 trillion. Growth will come primarily from the rapidly expanding online and mobile user bases in emerging markets, increases in mcommerce sales, advancing shipping and payment options, and the push into new international markets by major brands.

Asia, Argentina, Mexico, Brazil, Russia, Italy and Canada, will drive ecommerce sales growth worldwide creating greater opportunities for businesses to capture a larger amount of leads and new business.

The strength of sales in emerging markets is largely due to their large populations coming online and buying there for the first time.

As technology continues to change and new opportunities in this space emerge spend will continue to rise. This channel tends to be a reoccurring expense to companies as the work it never done and the landscape is always changing. This offers a great opportunity and income potential to those servicing the businesses digital needs.

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